How Senior Developers Build Systems at Scale
be10x. Be relevant.
An offline meetup for senior developers with Primis R&D leaders · Yerevan, Armenia
be10x. Be relevant.
The world of software is changing fast. AI is reshaping how systems are built — and what it really means to be a senior developer.
That’s why YozmaTech invests in the engineering ecosystem — and why, together with our client Primis, we’re bringing an evening of real engineering talk to Yerevan.
About Primis
- ~20 yearsin AdTech
- 450Musers worldwide
- McCann / IPGnetwork
A global AdTech company building high-scale video advertising technology for hundreds of digital publishers, with estimated annual revenue in the tens of millions of dollars.
What you’ll take away
- How Primis builds real-time systems that scale
- What Primis really expects from a senior developer
- How AI agents are changing the way we build software
- Strong networking with Primis & YozmaTech engineering leaders and senior developers from across Yerevan
No sales pitches. Real engineering conversations.
Topics we will cover
Beyond years of experience, code and job titles
What separates an experienced developer from an engineer trusted to own critical production systems.
Amir Buchvalter · R&D Director, Primis
A real case study from high-scale AdTech
The real problem, the options considered and the lessons learned from production.
Ram Eretz-Kdosha & Yotam Neuthal · Primis
From AI assistant to AI agents
Practical frameworks for delegating full operational tasks to AI — with proper human checkpoints.
Eduard Kotanjyan · Monetization Team Lead, Primis
Who should attend?
Meet the Speakers
Amir Buchvalter
R&D Director, Monetization and Production Services Group at Primis
R&D Director at Primis with nearly 20 years in software engineering and engineering leadership. Specializes in building scalable systems and leading high-performing development teams.
Ram Eretz-Kdosha
R&D Director, Player Group at Primis
R&D Director at Primis with deep experience in technology, digital media and native mobile development. Combines hands-on technical expertise with engineering leadership to deliver scalable solutions.
Yotam Neuthal
Software Engineer, Monetization Algorithmic Team at Primis
Full Stack Developer on the Primis Monetization team with around 10 years of experience, including Rapyd and Rakuten Viber. Builds reliable, scalable solutions for the Primis monetization platform.
Eduard Kotanjyan
Leads the Armenian Monetization Team at Primis
Software engineering leader with 15+ years across fintech, insurance, healthcare and adtech. Leads the Armenian Monetization Team at Primis and is passionate about practical AI adoption and autonomous AI agents.
Agenda
Amiryan str. 2, “Tarson” hall, Yerevan, Armenia
Save your spot
Partners
